Even the Giants Fail

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March 29, 2012 – ISSN# 1545-2646


Even the Giants Fail

The story of David and Goliath has been talked about for centuries. It pits the smaller, less profound David against the larger more dominant Goliath.

As business leaders, we sometimes are the “David’s” and sometimes we are the “Goliath’s.”  To our competition we are viewed through these various lenses.  So too is the view our employees have of us as owners, presidents etc..

That morning of the now infamous duel, I suspect that both David and Goliath had many outcomes rolling through their minds. What happens if “I” defeat the other? Does this once and for all end the differences between the sides?

In this story, the perceived underdog comes out the winner. With the delivery of a well placed stone from the sling shot the giant fails to perform. In this case a single stone brought the giant to his knees.

This week, take a look at your business. How many stones will it take to knock you off your present platform and fail?  A few years back, no one would have thought that General Motors would get rocked to such a financial status that they would require a bail out.  In their case it was not just one single stone but a culmination of many stones coming together to shift the foundation and cause it to crumble.

The stones that can bring your business down are out there just waiting to land.  Some will come from the competition.  Others will come from the marketplace.  While still others will come from within.

As a leader of your organization, part of your responsibilities is to be alert to the stones that fly about your business.  You need to defend your business by having strong shields in the form of strategies and plans which directly confront these challenges.

Will you and your business be the David or the Goliath?  Giants do fail so have your strategies ready and use them to shield your business form the stones of the marketplace.

Have Strategy, Execute Strategy, Prevail!!! If not, give JKL Associates a call (313) 527-7945.

Questions or comments – email us at partners@jklassociates.com or call our Office at (313) 527-7945


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JKL Associates
18530 Mack Ave #242
Grosse Pointe Farms
MI 48236


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Copyright – JKL Associates 2012

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